Ans: SEO means search engine optimization and it is the process of improving the rank of our web pages higher in search engines for given search terms or keywords.
Ans: The SEO tools that I use are Google analytic, Keyword Planner, Alexa, open site explorer, Google Webmaster.
Ans: The process of finding out the root word from the search query is referred to as keyword stemming.
Ans: It is of two types mainly:
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Ans: The incoming links to your website or webpage are referred to as Backlink. It is also called as an inbound link.
Ans: I will perform all the must-have activities like:
Keyword research to find search term with low competition and high traffic keywords.
On page optimization of our found on our web pages to make them search friendly.
I will create quality backlinks or link building for off page optimization.
I will do social media optimization to improve social signals and getting social media traffic.
Ans: Cloaking is a deceptive way of optimizing search. In this technique, different content will be searched by the search engine than what is presented or searched by the users.
Ans: The outbound links are Links, from your website to another webpage or website.
Ans: I will use Google webmaster tool first for keyword research and use filter available in the tool as per the need like choosing a country or finding negative keywords etc.
Ans: There are two types of Meta tags in SEO.
Ans: To index and update a webpage Google uses the Googlebot (Web Spider). Caching, Crawling and indexing of a webpage are done through Googlebot by collecting details from that webpage.
Ans: There are so many on page activities which you should use.
Apply keyword in Meta title and description and title of the page.
Use the keyword in H1 / H2 tags and highlight it using Bold / Italic / Underlined.
Ans: We can add 70 characters in the title tag.
Ans: Cross-linking is used to refer to the process of linking one site to another site.
It provides users with reference sites that contain the content related to the search.
The 2 websites cross-linking do not be owned by the same person.
In other words, cross-linking is a barter wherein I link to you and you link to me.
It could be a 2-way link or 3-way link. In a 2-way link site A links to site B and site B links to site A. In a 3-way link, site A links to site B, site B links to site C and site C links to site A.
Ans: I will do social bookmarking, guest posting, blog commenting, profile link creation, PDF document sharing files and classified ad posting also. You can check some popular sites to buy backlinks also.
Ans: Google sandbox is an imaginary area where new websites and their search rating are put on hold until they prove worthy for ranking. In other words, it checks the standard of the website.
Ans: I will check the domain/page authority, relativity and do follow or no follow and the anchor text used for creating it.
Ans: In search engine optimization (SEO) terminology, white hat SEO refers to the usage of optimization strategies, techniques, and tactics that focus on a human audience opposed to search engines and completely follows search engine rules and policies.
Ans: Whenever there is a text that does not have images on the web page is referred to as body content relevance or non-image text. It helps in good optimization of the sites and also to improve your ranking in the search engine.
Ans: Do follow means when link juice passes and no follow means when link juice doesn’t pass. Both are necessary for doing natural link building. Every affordable SEO services provider use link building as a necessary task.
Ans: In order to get a high ranking in search engine result page, websites go for various methods and techniques which are characterized by two categories. One method that is acceptable by search engine guidelines is known as White Hat SEO, while the other method which is not acceptable by search engine guidelines is known as Black Hat SEO.
Ans: Spiders, robot and crawler, they are all same and referred by different names. It is a software program that follows or “Crawls” different links throughout the internet, and then grabs the content from the sites and adds to the search engine indexes.
Ans: When we search for the name of any website without www. and extension like dot com or any other then if the website appears in search then it's not penalized nor banned and if we don’t find it then it may be penalized or may be banned.
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Ans: On doing a search on your domain and if nothing appears then there are three possibilities.
Ans: I will avoid any kind of over optimization or black hat SEO or unnatural methods for creating backlinks.
Ans: The keyword is a single word, and while a combination of those keywords makes phrases. These keywords or phrases are used by the search engines to populate the subjects over the internet. Search engine stores keywords in the database, and when a search is done, it will come up with the best possible match.